Binance is one of the largest cryptocurrency exchange with the biggest daily trading volume. With more than 300 crypto assets and 1000 trading pairs, this platform is the leader on the market.
Founded by Changpeng Zhao, well-known on Twitter as CZ, in 2017 when crypto market was booming and all crypto exchanges were holding on registration of new users, Binance was the only one available and open to newcomers.
When CZ launched Binance exchange, he was not afraid to make bold moves. In a series of several posts on the Binance platform he explained the shortcomings of the existing market and future roadmap of Binance.
For example, even though he reached the trading volume on Binance exchange for an entire day he kept it secret from most of the Binance platform. When journalists of major media companies tried to look into the company, they were greeted with the explanation that, it was the only exchange offering USD/BTC trading pairs. The new signees were allowed to join the waiting list.
This is the bold way the CEO implemented the strategy for establishing an all-round market presence.
At the time the popularity of Ethereum and other cryptocurrencies was expanding, there was a big vacuum to be filled. And so the revolutionary thinking came out, Zhao believed that, it is better to be first to fill in this vacuum and make the last investment, than to play a wait-and-see game with the funds.
In early September 2018 Binance launched BNB (BlackRock NEM) in partnership with the world’s largest asset manager BlackRock. BNB is a utility token which lowers transaction fees and its used as collateral in joining different launch pools of fresh tokens.
On Binance platform you can trade spot, margin and futures. Binance have also countless passive income options like staking, flexible and locked saving, attractive financing plans, free withdrawals and first free 24-hour trading bonuses.
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